As we close out 2017, we can't help but to reflect on this year's largest event for us -- the North Bay fires. We want to express a heartfelt "Thank you" to those who contributed to the Stand By You project! We appreciate your joining with us to support the animal victims of the North Bay fires. We thought you'd appreciate a summary.
When the fire broke out, our initial response was threefold: we immediately addressed the online mechanism for the project, made sure our professionals are registered with the California Veterinary Medical Association's disaster outreach program called "California Veterinary Medical Reserve Corps" (CAVMRC), and asked our distributor for special discounted pricing for the project. All this was completed in 24hrs.
Next, we reached out to industry colleagues to identify our own direct contacts on the ground. At the outset, we gathered supplies focused on food and crates, with medical supplies. Evacuation centers often won't take people who have pets unless those animals have a crate. It makes sense, but with the fast pace of the fires, many people literally grabbed their pets and ran for their lives. We had one false start driving up to an evacuation center in Marin before finding out they had been inundated. The next day we learned our colleagues at Muttville were deployed by the CAVMRC, so we loaded up their Muttville van with medical supplies and pet food for their trip.
Next, our own RVT, Suzanne Tzifas, was deployed. She drove up to the fire-affected area with a good $2000 in medical supplies alone (saline, bandages, burn-related supplies and injury-related supplies), plus the rest of a van loaded with food (both dog and cat, low stress formula, of course) and some crates just in case. In addition, we had a truck already packed up, staged and ready to roll. Consequently, we were able to respond to a Sonoma Humane Society on Highway-12 in Santa Rosa delivering that truckload within hours of their call for help.
You may have seen the article about our efforts in the Almanac. The response to this disaster is consistent with the path which disaster response usually takes. It shifts from 'urgent' mode to a 'pace yourself' mode. We are pacing ourselves and other partners are joining in as well.
Lynn from The Pet Place contacted us with a generous donation collected from The Pet Place's community of customers. The contribution combined with some of our recent contributions toward responding to a request from the Petaluma Animal Shelter (operated by the Petaluma Animal Services Foundation), and resulted in a run of supplies just last week.
It will be a long road for many animals. We're in it for the long haul, and will continue througout 2018.
As we look toward 2018, and say good-bye to 2017, we reflect on the year and the way we joined togehter to step up for our neightbors. I'm proud of what we did together. We appreciate you, your business, and your partnering with us on the Stand By You project. We continue to stretch our collective resources and THANK YOU very, very much.
President, Mid-Peninsula Animal Hospital™
PS Here are some photos from Stand By You! Enjoy!